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Posts Tagged ‘marketing’

Why is deception such a common part of real estate?

Real estate agents, buyers, sellers and investors should all know the sneaky truth.

real estateWe have talked a number of times about the casual deceptions that crop up in real estate. It seems like it is infused into the fabric of the real estate business… like small pox infected blankets. They are nice and warm at the start and make you feel secure only to be the thing that results in your undoing in the end. Sadly, it is everywhere. The system is built on it and separating it seems nearly impossible at times. I was recently looking into different contact management software for managing folks who respond to my marketing. Included in most is some sort of autoresponding drip campaign setup. Nearly all of them come with default responses and they all have elements that embrace this idea of the casual deception being OK. We are going to take some time to chat about that today.

Todays Links:

  • http://rismedia.com/2018/02/04/10-year-high-profits-sellers/#close
  • http://www.realestatemarketingdude.com/real-estate-drip-email-campaigns-fading-fast/

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Maximizing Curb Appeal

Curb Appeal – It’s more important than you think!

aReal-Estate-Realities-Podcast-Logo-9-1400Before anyone steps inside your property for sale, they are going to see the outside. We call that curb appeal and what they see should encourage them to want to see the inside of the home! Over the years, it has become clear to me that most buyers see the front of a home in a far more emotional way than a practical way. When people see your home from the curb, you are trying to make them feel something. While the same can be said to a certain degree for the rest of your home, it is far more true of the front. It is the first impression and if it is not a positive one, it can set the tone for how the buyer feels about the home more generally.

Today we will talk about all the things to think about when putting together the right look for your property to maximize its curb appeal and have buyers falling in love with the place, before they ever even set foot inside!

Click “Read More” below for links and other info!

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Drones take real estate marketing to new heights – The Tennessean


The Tennessean

Drones take real estate marketing to new heights
The Tennessean
Though all real estate is local, there are some national issues that affect the industry. Real estate agents across the country have been waiting for the Federal Aviation Administration to release guidelines permitting the use of drones for commercial
In a nightmare winter, no dream housesBoston Globe (subscription)
Santa Clarita Real Estate & Market Report: March 13, 2015KHTS Radio
To Stage Or Not To Stage?Webster Kirkwood Times

all 7 news articles »

real estate – Google News

Real Estate Marketing Platform Placester Scores $5.5M Series A, Plus A Deal … – TechCrunch


GeekWire

Real Estate Marketing Platform Placester Scores $ 5.5M Series A, Plus A Deal
TechCrunch
Real estate marketing platform and Techstars Boston grad Placester has raised $ 5.5 million in Series A funding, the company is announcing today, after having grown its business to power over 70,000 real estate professionals' websites, and reach a
Real estate ad network Placester raises $ 5.5M, signs up Hearst in publishing pushBoston Business Journal
Zillow, Trulia, Placester? Boston Startup Moves Into Real Estate AdsXconomy
Techstars Alum Placester Raises $ 5.5M for Real Estate Adtech, Moves to BostInno
GeekWire –BetaBoston
all 12 news articles »

real estate – Google News

Real Estate Marketing Platform Placester Scores $5.5M Series A, Plus A Deal … – TechCrunch


BetaBoston

Real Estate Marketing Platform Placester Scores $ 5.5M Series A, Plus A Deal
TechCrunch
Real estate marketing platform and Techstars Boston grad Placester has raised $ 5.5 million in Series A funding, the company is announcing today, after having grown its business to power over 70,000 real estate professionals' websites, and reach a
Real estate ad network Placester raises $ 5.5M, signs up Hearst in publishing pushBoston Business Journal
Zillow, Trulia, Placester? Boston Startup Moves Into Real Estate AdsXconomy
Techstars Alum Placester Raises $ 5.5M for Real Estate Adtech, Moves to BostInno
BetaBoston
all 10 news articles »

real estate – Google News

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